AI Digital Marketing Strategy: Powerful Results MyEListing Achieved
In this case study, I detail how I designed and executed an AI digital marketing strategy for MyEListing that cut cost per lead by 65% and lifted conversions to 3.8%. By combining predictive lead scoring, NLP keyword clustering, marketing automation, and AI-driven budget allocation, I built a scalable framework that turned fragmented ad spend into a repeatable growth system. This project demonstrates my ability to diagnose inefficiencies, apply AI in practical ways, and deliver measurable business outcomes at scale.
