Tag: AI in Marketing
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I wired an AI system into a real flower shop to see why so many AI projects collapse under real constraints. This article shows how Model Context Protocol fixed AI decisions by grounding an LLM in intent, behavior, inventory, and revenue instead of prompts and theory.
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In the rapidly evolving B2B landscape, traditional demand generation tactics are no longer sufficient. ‘AI-Powered Demand Generation: The Smarter, Scalable Playbook for B2B Growth’ by Richard Naimy reveals how artificial intelligence is reshaping this critical function. The article introduces a comprehensive 4-layer AI Demand Gen Framework, covering everything from intelligently targeting the right buyers and…
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AI isn’t here to replace marketers. It’s here to make your stack smarter. This article shows how to use AI-powered automation to simplify campaigns, improve targeting, and unlock better ROI across your entire MarTech system.
