Tag: MarTech innovation
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In the rapidly evolving B2B landscape, traditional demand generation tactics are no longer sufficient. ‘AI-Powered Demand Generation: The Smarter, Scalable Playbook for B2B Growth’ by Richard Naimy reveals how artificial intelligence is reshaping this critical function. The article introduces a comprehensive 4-layer AI Demand Gen Framework, covering everything from intelligently targeting the right buyers and…
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AI isn’t here to replace marketers. It’s here to make your stack smarter. This article shows how to use AI-powered automation to simplify campaigns, improve targeting, and unlock better ROI across your entire MarTech system.
