Tag: Startup Marketing
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Ever found yourself staring at an empty search console, wondering why your brilliant content isn’t bringing in traffic? I’ve been there. Fifteen years ago, I launched a game-changing ecommerce platform with content that should have been irresistible to our target audience. The problem? We were shooting keywords in the dark, and unsurprisingly, hitting nothing. Here’s…
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You don’t need a bigger budget. You need better leverage. Here’s where to find it. Most startups default to “run more paid” when they hit a growth wall. But more spend ≠ better scale, especially when CAC keeps climbing. A client I worked with, where CAC was ballooning, but churn was flat. They didn’t need…
