Strategic AI Leader Richard Naimy's Insights

Tag: Growth Strategy

  • The Truth About SEO ROI: What Leaders Miss

    The Truth About SEO ROI: What Leaders Miss

    Many leaders and SEO professionals often misinterpret the true return on investment (ROI) for their Search Engine Optimization efforts, focusing on activity metrics rather than tangible business outcomes. The article ‘The Truth About SEO ROI: What Leaders Miss’ by Richard Naimy addresses this critical gap, introducing the ‘SEO Value Chain’ framework. This framework guides businesses…

  • MyEListing Growth Experimentation Case Study: Driving Real Results

    MyEListing Growth Experimentation Case Study: Driving Real Results

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    I led the transformation of MyEListing’s growth strategy from scattered testing to a systematic experimentation discipline. By embedding ICE-R scoring, 70-20-10 portfolio balance, and a culture of safe-to-fail learning, I built the systems, trained the team, and created leadership alignment that delivered measurable results: 83% traffic growth, 47% higher conversion, 22% stronger retention, and 133%…

  • 7 Growth Wins That Don’t Require More Ad Spend

    7 Growth Wins That Don’t Require More Ad Spend

    Growth doesn’t have to mean bigger budgets. This article shares seven high-leverage tactics that boost results without spending more on ads. From conversion lifts to smarter onboarding, these wins are fast, cost-effective, and proven to move the needle.